The phone rings while you're up a ladder, in the kitchen, or halfway through a job. It rings out. A caller who gets no answer rings the next place on the list — no voicemail, no missed-call text, no record it ever happened.
More people are asking AI assistants to find and contact a local firm. If nobody answers, the assistant tries the next one.
Google has announced that its AI will ring businesses to make bookings on a customer's behalf — starting in America, with home repair, beauty and pet care first. It isn't here yet. When it is, the booking goes to the business whose phone gets answered.